A registration day survey gives us a clue about who we have with us this year. All of our Key Men were initiated at age 16 or less, and 39, or more than half, came in at age 12. Five even admitted to joining at age 11, although we're not sure how that happened (and if we knew, we probably wouldn't say, either!) Nearly 2/3 were brought into DeMolay through their parents or a relative, and most of the others were brought in by their friends. (That should give you a clue as to who you should be marketing to!)
Only 32 have an Obligations Card, leaving another 43 to earn them. Only 14 have the Representative DeMolay Award, which is a very low number, but presents us with the opportunity to get some of the 61 of them started in that direction.
When asked to identify their favorite DeMolay virtue or principle, a full third of them identified "brotherhood" with the other favorites in order; Comradeship, Patriotism, Filial Love, Reverence, and Courtesy.
In the pop culture world, Star Wars beat out Star Trek by a 5-1 vote, Jeopardy was preferred over Wheel of Fortune, American Idol was greatly preferred to Glee, and in Twilight terms, Jacob (the cool werewolf) was twice as popular as moody Edward (the vampire.) 
Lastly, 54 are "Yes" men and 12 think negatively ( by voting "No") and the rest landed their coin flip on the edge. Of course, when you don't know the question, this just becomes a referedum on their general attitude.
Later in the week, I'll tell you about what they like and dislike most about DeMolay, and what they would change (if they could make changes) in the program.
-Tom Labagh, Executive Officer
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