Thursday, October 28, 2010
More Membership Ideas
I'm always intrigued by how other organizations handle recruitment. Think about it this way; right here in Elizabethtown we have several civic / fraternal organizations looking for new members. These include the Kiwanis, Rotary, Knights of Columbus, Freemasons, the Moose, and many more. Each of these groups draws from a different segment of society and markets their membership different. Kiwanis and Rotary are both civic groups that tend to pull from the same pool professionals and business leaders. Freemasons and Knights of Columbus are both fraternal, but draw from different religious backgrounds (at least traditionally.) The Moose is a different animal (pun intended) unto itself as it is an organization based around social interaction with a little bit of fraternalism.